Zeina Albuainain

Game Theory

The Competition Law Playbook:

In the fast-moving world of MENA competition law, staying ahead means understanding the game’s rules. This month’s Law Update issue: Game Theory, unpacks key legal developments, from evolving merger control trends to landmark rulings in the UAE, KSA, Egypt, and Iraq.

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Eyes
On 2025

Legal Updates in
Middle East & North Africa

2025 is set to be a game-changer for the MENA region, with legal and regulatory shifts from 2024 continuing to reshape its economic landscape. Saudi Arabia, the UAE, Egypt, Iraq, Qatar, and Bahrain are all implementing groundbreaking reforms in sustainable financing, investment laws, labor regulations, and dispute resolution. As the region positions itself for deeper global integration, businesses must adapt to a rapidly evolving legal environment.

Our Eyes on 2025 publication provides essential insights and practical guidance on the key legal updates shaping the year ahead—equipping you with the knowledge to stay ahead in this dynamic market.

The leading law firm in the Middle East & North Africa region.

Zeina Albuainain

Associate

Biography

Zeina is a dual-qualified Associate based in our Bahrain office. She is a member of the firm’s Digital & Data practice, with extensive experience in providing counsel on data protection & privacy, outsourcing, marketing & advertising, e-commerce, consumer protection, telecommunications, media, and general contract law considerations. She has particular experience in advising on the launch of new technology products and services in Bahrain.

Zeina actively engages in regulatory affairs, acting as a liaison between clients and regulatory bodies including the Ministry of Industry & Commerce, the Personal Data Protection Authority, and the Telecommunications Regulatory Authority.

She is a regular contributor to the firm’s Law Update publications and has authored a number of articles covering a broad spectrum of Tech, Media, and Telecoms related topics, including on the Internet of Things (IoT), Artificial Intelligence (AI), and connected and autonomous vehicles (CAVs).

Zeina is a Certified Information Privacy Professional in European law (CIPP/E), and a Certified Information Privacy Manager (CIPM). She recently completed a secondment at a globally recognised telecom brand in the UAE, providing ongoing data protection counsel and assisting in implementing a privacy programme.

Recent Experience

Advising Citibank N.A. in relation to the sale of its retail business in Bahrain with a specific focus on the data privacy and information security aspects of the transaction.
Conducting a thorough assessment and feasibility study for a leading German automotive corporation on the legal frameworks governing the delivery of telecommunications and IoT services in Bahrain.
Advising a major cloud computing platform on the roll-out of content delivery network (CDN) and the provision of cloud services in Bahrain.
Advising Raya Contact Centre S.A.E on its acquisition of a business-process outsourcing solutions company in Bahrain.
Advising one of the largest multinational automotive manufacturers on rolling out its first connected car in Bahrain with a specific focus on issues relating to telematics and agency/distributorship arrangements
Advising a major communications company on telecom licensing and related compliance requirements concerning the provision of satellite-based internet services in Bahrain.
Advising a major American multinational technology company on launching its Video On Demand and Live streaming platform in Bahrain, including advising on licensing requirements and content regulatory issues.